Bulgaria - Selling and buying
Reaching the consumers
The Bulgarian consumer is still not very mobile – fewer than 30 per cent of consumers go shopping by automobile, which limits the choice of stores.
Price is a major consideration in developing a market strategy.
In 2008, the following retail chains had a large number of stores throughout Bulgaria: Fantastiko , Billa, Metro, Praktiker, Hit and Mr. Bricolage. New chains continue to appear, such as the German discounter Kaufland.
Shopping malls in Sofia, Veliko Turnovo and Varna are becoming very popular among the urban population. Several others shopping malls are in process of being built.
Market access procedures
For further information, consult the Country Commercial guide "Doing Business in Bulgaria" by Buyusa.
For further information visit the website of Bulgaria customs.
You can also consult the Country Commercial guide "Doing Business in Bulgaria" by Buyusa.
As part of the "SAFE" standards advocated by the World Customs Organization (WCO), the European Union has set up a new system of import controls, the "Import Control System" (ICS), which aims to secure the flow of goods at the time of their entry into the customs territory of the EU. This control system, part of the Community Program eCustomer, has been in effect since January 1, 2011. Since then, operators are required to pass an Entry Summary Declaration (ENS) to the customs of the country of entry, prior to the introduction of goods into the customs territory of the European Union.
Organizing goods transport
A bilateral agreement on transport of goods by road and the promotion of combined transport between Bulgaria and the European Community was signed in July 2000. With regard to goods transport, the bilateral agreement establishing certain conditions for the carriage of goods by road and the promotion of combined transport entered into force in 2001.
However, the capacity of the Ministry of Transport to prepare, manage and monitor trans-European network projects is still inadequate.